Understanding Personality Types to Build an Effective Team

By Sara Cheeney on January 11th, 2024

If you’re looking to improve productivity, teamwork and communication in your clinic, it may be worth taking time to better understand your staff members’ personalities.

Recognising what makes them tick can help you identify their goals, challenges and how they’ll respond best to instructions.

One of the strategies I have found most useful is DiSC personality profiling. Here I share how it works and how it can benefit your team…

What DiSC Means

DiSC is a personality profiling tool that splits people into four behavioural categories. These are:

D (dominance) – confident with an emphasis on accomplishing bottom-line results. Can be blunt, outspoken and demanding.

i (influence) – more open with an emphasis on relationships and influencing/persuading others. Often enthusiastic, optimistic, open, trusting and energetic.

S (steadiness) – dependable with an emphasis on cooperation and sincerity. Usually calm, deliberate, and don’t like to be rushed.

C (conscientiousness) – place an emphasis on quality, accuracy, expertise and competency. Enjoy independence, demand the details and often fear being wrong.

How it Works

While you may not be ready to invest in DiSC’s full workplace reports, you can create your own strategy following the DiSC principles.

DiSC provides a free downloadable guide to personality styles, which you can ask each staff member to read. Then ask them to score out of 10 how much they identify with each personality trait, their priorities and how they preferred to be communicated with.

You should do the same for each staff member to see if your scores align. Great if they do, but don’t be put off if they don’t. Schedule time with the staff member to understand each other’s interpretations, allowing you to see things from their point of view.

You can then use the DiSC communication guide to enhance your interactions with each team member. Once confident in its use, you can take it a step further and bring your team together so they can utilise the communication strategies with one another too!

Benefits of Personality Profiling

As well as improving team communication, getting to understand your staff’s personalities will help:

  • Improve workplace culture
  • Enable personal development
  • Help you develop impactful leaders
  • Teach managers how to motivate staff
  • Enhance conflict management
  • Develop better sales and customer service skills
  • Allow you to hire the most effective team

I’ve found personality profiling hugely beneficial to my clinic. It’s allowed me to truly personalise each staff member’s annual development plan, helps me manage challenges effectively, and ensures I’m able to support my team in a meaningful way.

And, as we know, having a productive team goes a long way to gaining and retaining patients, while building Clinic Success!

Get in touch if you’d like to chat more about how to implement the strategies outlined today.

Sara Cheeney

Clinic Success